Course Catalog & Registration

An active involvement in laboratory/hands-on experiences with multibase blocks, Cuisenaire rods, fraction squares and bars, geoboards, Power Solids, etc. All topics are taught using concrete material to develop concepts. Topics: probability, space and dimensionality, measurement, structure, procedures, change, number and technology.

(F) This course introduces and presents an overview of leadership using a three-pronged approach: (1) survey of leadership theory, research, and practices, (2) application of leadership concepts through critical thinking and examples, and (3) development of leadership skills and abilities> Prerequisite: MGMT 352.

(S) This course introduces management and leadership as a functional area of business, including the development of organizational plans, policies, and procedures and provides exposure to basic theoretical developments in management and leadership thought. Research and theoretical analysis associated with management activities of an organization in the global and ethical environments will be studied. management and leadership analysis will be presented in written and oral communication media. Prerequisite: BUAD 151 or permission of professor.

(S) This course utilizes the systems approach to study quality, process, capacity, inventory, and workforce to analyze and solve both production and solve both production and service enterprise problems. Topics include product management and control, process flow analysis, environment layout, forecasting, materials requirements planning, and performance improvement. Prerequisite: MGMT 352.

(S) This course studies the lives and legacies of various noteworthy leaders throughout history and today. We take an in-depth look at how each leader's character, personality, style, virtues, strengths, and weaknesses played a role in his or her leadership effectiveness, using applicable leadership theories and models to explain concepts. We examine the selected leaders' decisions, behaviors, and relationships, analyzing how they influenced others, impacted their organizations and society, and achieved results. Understanding the personal and professional challenges and struggles that leaders have faced and overcome can teach and inspire us to learn from their examples. We will discover how leaders are courageous, resilient, self-confident, servants to others, collaborators, and deliberators. We further explore how leaders emerge, and the cultural, historical, societal, and organizational forces that shape a leader's development.

(F,S) This course introduces marketing as a functional area of business. It discusses the movement of goods and services from producer to consumer while examining the elements of the marketing mix (product, price, place, and promotion). The global, ethical, and legal issues found in the marketing environment will also be studied. Prerequisite: BUAD 151.

(S) This course provides an overview of the social, economic, and marketing environmentin which advertising functions. This course will provide an in-depth coverage of advertising activities as they relate to consumer-driven mass media marketing activities. The course will focus on advertising planning and management as well as media strategies available to organizations. Prerequisite: MKTG 321 or permission of instructor.

(S) Ths course provides student with an understanding of international and multinational marketing strategies. In the course, students will discuss the movement of goods and services from producer to consumer in today's global marketplace while examining the elements of the marketing mix (product, price, place, and promotion). The global, ethical, and legal issues found in the international marketing environment will also be studied. Prerequisites: MKTG 321, BUAD 151.

(S) This is a capstone course. It examines the marketing management process and the role it plays as a bridge between buyers and sellers. The role of marketing managers as they develop, price, distribute, and promote goods and services is discussed. The use of marketing to solve business problems and achieve strategic goals is emphasized. Prerequisite: MKTG 321, MGMT 352.

An advanced course of selected topics of interest in the field of Marketing. Prerequisite: Business major/minor with junior or senior standing and 21 credit hours in business.

(on demand) An advanced course of selected topics of interest in the field of Marketing.

(S) Study theories, principles, techniques, and fundamentals of map reading and their application. Classes are systematically arranged to promote student participation in group leadership development and problem solving techniques.