Marketing

Offered as a major & minor
Related Department(s)
Division Level
Undergraduate

The major and minor in Marketing examines the marketing management areas of business. Students also study, along with other subjects, buying and selling; the role of marketing managers; the cost, development, price and distribution methods of services; and the use of marketing to solve problems and to assist with reaching strategic goals.

To view the Curriculum Plan for the Major, please click this link: 

 

https://my.unionky.edu/ICS/icsfs/MARKETING.pdf?target=7210d7c1-4615-4bfe...

 

To view the Curriculum Plan for the Minor, please click this link: 

 

https://my.unionky.edu/ICS/icsfs/Minor-Marketing.pdf?target=a59d5294-30e...